Project

Spirit worked with Kevin Richardson (a.k.a The Lion Whisperer) to tell the story of when the dentist visited Kevin’s Sanctuary, A.K.A Operation Fang.

“You might not think of a dental procedure as dangerous, but when the operation takes place on lions, leopards and hyenas, the stakes are raised. Watch as, over the course of a week, one of the most ambitious wild animal dental operations takes place on Kevin Richardson’s sanctuary in South Africa.”

Partner: Fixodent

Distribution: Via GoPro’s YouTube channel

Results

Over 2,300,000 views and counting